Farah Waly was born in Abu Dhabi UAE but moved to Egypt after 6 years.

At a young age, she realized one important thing about culture – clothes.

Ever since, she wanted to become a fashion designer and be able to share her personal experiences through her own medium – clothes.

When she was 16 years old, she traveled to Florence, Italy to study fashion design. With her background as a mixed media artist and her unique taste of cultures, she was able to develop a style – fusion of her Arabian/Egyptian heritage with the west.

She is lucky to have a very supportive family who encouraged her to pursue her dream and be successful.

During her 4 years at Polimoda, Italy, she won first place at two competitions, one was to reinvent denim by ISKO ( world’s leading denim producer ) and the other one was to create a sustainable and innovative fashion held in Copenhagen fashion summit.

Her collections were also featured in magazines Vogue Italia and L'officiel Paris.