Samar Murad, 35 years old mother of two Alia and Ali. She has a degree in BS Banking and Finance as well as Masters in Islamic Finance. She graduated with honors and soon later got a job as a management trainee at Gulf Air. She soon became a manager in the finance department and later moved to work at an investment bank.

She left her job to prioritize her children which opened an opportunity for her to fulfill her childhood passion in fashion design.

Her skills had been noticed by her art teacher who then predicted that she will be a designer someday.

She took a short course in basic design in Dubai. Later on, she created her own collection inspired by Sufism and calligraphy prints showcased at a fashion week in Istanbul.

Her first collection proved to be a success and later on got an invitation to showcase another collection at Torino Fashion Week.